This is the basic and simplest of the chain stitch family. It gives a chain like appearance or, like petals lined up one after the other.
To assist our lessons, I will do this stitch from top to bottom. Generally, it follows a left to right path.
The above is copied from http://www.embroidery.rocksea.org/
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This may help: http://www.etsy.com/shop/ShineKidsCrafts?section_id=12537523)